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Re: Human capital and KM


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Posted by Pooja on August 24, 2003 at 13:26:32:

In Reply to: Re: Human capital and KM posted by H Rubijanto on August 03, 2003 at 02:39:06:

Hi,

You have mentioned the foll in your post:
"The value of ‘Company’s Knowledge’ is often described as "Intellectual Capital"; it is generally regarded as the difference between ‘Company organization's book price’ (how accountants value the organization) and ‘its market value’ (how the market values the organization). "


Isn't it Brand Equity that you are talking about??????


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