Posted by Riva Gianluca on August 05, 2002 at 14:58:44:

In Reply to: creating sense for knowledge workers posted by Pam on July 29, 2002 at 06:28:00:

In the Scandinavian Journal of Managemnet there's a brilliant article about Oticon by Ravasi & Verona showing that a firm can employ smart people and build kind of natural organizational memory by:
1)Making people free to choose the projects they want to work for...
2)Allowing people to work for more than a project at a time, so that this multi-belonings can transfer knowledge more effectively than any kind of Database. That's why for istance IDEO uses Brainstorming instead of some electronic devices to build a corporate memory
3)Freedom to abandon a project
4)Freedom to chose the person in charge to evaluate them, and evenn freedom to change them if their assessment performance was not satisfactory to you...

They call it "Structural Ambiguity", I think it's interesting, it's still organizing, as you've said, but it's also kinda self-organization, emergent structure

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