© 2000 CRC Press
Chief Knowledge Officer:
Critical Success Factors for
Knowledge Management
Richard T. Herschel and Hamid R. Nemati
This article examines attributes of the CKO position and the backgrounds of the people who
fill it. Variations in the prescribed role for the CKO are reviewed, as are CKO critical success
factors. One critical knowledge management issue, implicit-to-explicit knowledge
conversion, is investigated in some depth to reveal the unique nature of issues confronting
the CKO position. Finally, the arguments for potentially not implementing a CKO function
are discussed.
he Chief Knowledge Office
(CKO) is a recent phenomenon
created to help manage a
unique organizational asset
intellectual capital. The CKO
and the concept of knowledge management
have come to the forefront of management
thinking only within the past few years, yet
major firms such as BankBoston, Coca-
Cola, Ernst & Young, General Electric,
Johnson & Johnson, Monsanto, and Price-
waterhouseCoopers already have CKOs and
knowledge management programs. Compa-
nies are becoming serious about imple-
menting learning and knowledge
management programs, and they are paying
serious money to the people who oversee
these initiatives. Typically, the CKO is a
senior-level position, commanding an
annual salary ranging from $200,000 to
$350,000 per year.
Why is this happening? Basically, the CKO
concept is rooted in the realization that
companies can no longer expect that the
products and services that made them suc-
cessful in the past will keep them viable in
the future. Instead, companies will differen-
tiate themselves on the basis of what they
know and their ability to know how to do
new things well and quickly. The changes
and pressures of a rapidly changing global,
information-based economy make knowl-
edge vital to organizations.
The intangibles that add value to most
products and services are knowledge-based
technical know-how, product design,
marketing presentation, understanding the
customer, personal creativity, and innova-
tion. Critical success factors for organiza-
tions today the need for speed,
management of complexity, a sense of his-
tory and context, effective judgment, and
organizational flexibility are all related to
and dependent on organizational knowledge.
To meet these challenges, firms must recog-
nize that long-term prosperity depends on
managements ability to leverage the hidden
value of corporate knowledge. They must
understand and appreciate that people in
T
Dr. Richard Herschel
is Associate Professor of Infor-
mation Systems at St. Josephs University, where he
teaches and conducts research in E-business and knowl-
edge management. He may be reached at her-
schel@mailhost.sju.edu.
Dr. Hamid R. Nemati
is an assistant professor of
Information Systems at the University of North Carolina
at Greensboro, where he teaches and conducts research
in data and knowledge.